2018 Schedule

CANADIAN BEEF INDUSTRY CONFERENCE

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2018 SCHEDULE*

For a printable pdf version click here
Monday, August 13, 2018
7:30 AM – 8:30 PM Explore Beef Farming in Ontario hosted by Beef Farmers of Ontario and AgSights
8:30 AM – 5:00 PM Canadian Beef Check-Off Agency Meeting- CLOSED
5:00 PM – 8:00 PM Cattlemen’s Young Leaders (CYL) Selections – CLOSED
Tuesday, August 14, 2018
7:00 AM – 12:00 PM Cattlemen’s Young Leaders (CYL) Selections – CLOSED Salon B/B1
8:00 AM – 10:30 AM National Communications Managers Meeting – CLOSED Salon E/F
8:00 AM – 4:30 PM Canadian Beef Check-Off Agency AGM Salon G/H
Canadian Beef Check-Off Agency AGM (8am business meeting, 1pm Check-Off Town Hall feat. The Agency, Canada Beef, BCRC and Public Engagement/Issues Management)
12:00 PM – 1:00 PM LUNCH Hallway
12:00 PM – 3:00 PM Young Cattlemen’s Council (YCC) AGM Salon B/B1

12:30 – 1:30 PM

YCC Feature Speaker
BFO presents Darrell Wade – Today’s Farms are Big Business
In today’s world, the family farm must be treated and recognized as a business. We need continuity, developing an interplay of knowledge between generations rather than comparing how we are different. Acquiring the family farm takes more than just sweat equity. If you want farm ownership, you need a plan, deadlines and a great deal of communication with your family. Learn how to have those courageous conversations and set the stage for growth and ownership of your family’s farm.
 
1:00 PM – 5:00 PM Canadian Beef Breeds Council Technical ForumCLICK HERE to access the full agenda and list of speakers
Advances in animal breeding and genetics are quite rapid these days. This Tech Forum will address best practice, recent developments and a look to the future of breeding and genetics.
Salon D/D1
2:00 PM – 6:00 PM Canadian Cattlemen’s Association (CCA)- Value Creation and Competitiveness Salon E/F

2:00 PM – 2:45 PM

CCA feature panel – Using Data to Connect – the cow-calf, feeder and processor perspective
Cow/Calf Producer: Meredith Closs, Shawville, Quebec
Feedlot Operator:  Jack Chaffe, Ontario
Processor: Emily Murray, Cargill Meat Solutions
Moderator: Jaclyn Horenberg
 
2:00 PM – 6:00 PM Canadian Cattlemen’s Association (CCA) – Environment Salon J

2:00 PM – 2:45 PM

CCA feature speaker
Tim Hardman, Director, Sustainable Food with World Wildlife Fund US  – How Cattle Can Contribute to Biodiversity
Explaining the importance of balance in an ecosystem.  How some ecosystems, and species within them, depend on grazers to properly manage the land for that balance target. And when this is done well, it can lead to great results.  Not only for the producer or the wildlife, but for the entire ecosystem.
 
4:00 PM TRADESHOW OPENS Ballroom
5:30 PM – 6:30 PM Happy Hour presented by MNP Tradeshow Ballroom
The Taste of Craft – Exploring home grown harmonies in beef and beer. Come savour the delicious pairings of these 2 iconic Canadian foods, both a reflection of the environment they come from and the care and expertise it takes to develop these fine foods by Canada Beef  
6:30 PM – 9:30 PM Opening Reception
Cattlemen’s Young Leaders 2018 Graduation Ceremony
Highlights from the class of 2018: Sixteen CYL’s will be recognizes for their excellence in leadership within the beef industry
Ballroom
Wednesday, August 15, 2018
7:00 AM TRADESHOW OPENS  
7:00 AM – 7:45 AM BREAKFAST  
7:45 AM – 8:00 am Opening remarks from CBIC Chair, Tammi Ribey and Vice Chair, Ryan Kasko Ballroom
8:00 AM – 9:00 AM General Session 1 – Driving Demand Ballroom
Dr. Irwin Adam
A creative scientist and food futurist who combines a background in engineering, biology, and technology with his passions for food and design in the exploration of global eating futures. He will share his insights on opportunities the beef sector must capitalize on to remain competitive and drive demand long term.
 
9:00 AM -9:30 AM The Alternative Protein Market – A fireside conversation with Sonya Roberts and moderated by Marty Seymour

Sonya Roberts, President – Cargill Proteins – Growth & New Ventures and Strategic Pricing, will provide Cargill’s perspective on the alternative protein market, the opportunities the company is seeing in this market, anticipated growth, and consumer response.

 
9:30 AM – 10:15 AM BREAK – Trade Show Tradeshow
Walk a mile in my shoes: Many beef producers never need to buy beef so miss the experience of that purchase decision. Gain the shopper insights in this interactive demo. Flash-card quizzes, role playing and prizing included.  
10:15 AM – 1:45 PM Canadian Cattlemen’s Association (CCA) – Foreign Trade Salon G/H/J

10:15 AM – 11:00 AM

CCA Feature Speaker
John Masswohl, CCA Director of Government and International Relations
Maintaining Market and Securing New Access
 
10:15 AM – 1:45 PM Canadian Cattlemen’s Association (CCA) –Animal Health and Care Salon B/B1

10:15 AM – 11:00 AM

CCA Feature Speaker
Opportunities & Challenges with the proposed Federal Traceability Regulations

Speakers: Anne Brunet-Burgess, General Manager Canadian Cattle Identification Agency (CCIA), Rick Wright, Executive Administrator, Livestock Markets Association (LMAC), Colleen Barnes, Associate Vice-President Canadian Food Inspection Agency (CFIA)
 
10:15 AM – 11:00  AM Bov-Innovation 1.0 Salon D/D1/E/F
Cross-Canada Cattle: Best transport practices
Will include information from Derek Haley, PhD of the University of Guelph. Dr. Haley leads a research program on animal welfare and behaviour, and is currently exploring long-distance cattle transport. Steve Eby a feedlot operator from Kincardine, ON, Ontario, will also share his experience with shipping and receiving cattle, and provide his insight for successful transport outcomes.
 
11:15 AM – 12:00 PM Bov- Innovation 2.0 Salon D/D1/E/F
The Grass is Always Greener: Pasture infrastructure and management
Will be moderated by Barry Potter, with the Ontario Ministry of Agriculture, Food, and Rural Affairs. Barry has a special interest in beef production in northern Ontario and will facilitate presentations from beef producers Jason Desrochers and Tim Lehrbass, who are each farming in diverse regions of Ontario. Desrochers operates a cow-calf and backgrounding farm near Val Gagne in northern Ontario, and will explain how their farm overcomes land use challenges and converts marginal land into forage. Lehrbass farms in southern Ontario, near Alvinston, and will share grazing management strategies from his operation, which was recently recognized for excellence in forage management.
 
12:00 PM – 1:15 PM LUNCH presented by New Holland TRADESHOW

12:30 PM

Cargill Presentation  
1:15 PM – 2:45 PM General Session 2 Ballroom
DRIVING BEEF DEMAND PANEL
Discussing each sectors responsibility in driving demand of Canadian beef and the connection between segments of the supply chain across the country featuring:
Cow-calf: Curt Chickoski of Martens Ranch Ltd. Swift Current, SK
Feeder: Jim Clark, Executive Director of the Ontario Cattle Feeders’ Association and Ontario Corn Fed Beef program
Processer:  Russ Mallard, President of Atlantic Beef Products Inc.
Retailer and Food Service: Nathalie Coutayar, Marketing & Procurement at Denninger’s
Distributor:Steve Christie, National Director Corporate Multi Unit Protein Sales at Sysco Canada
Moderator: Rob Smith, CEO, Canadian Angus
 
2:45 PM – 5:45 PM Canadian Roundtable for Sustainable Beef (CRSB) Salon G/H/J

2:45 –3:45 PM

CRSB Feature Speaker
Consumer Trust – Dr. Sylvain Charlebois, Rowe School of Business at Dalhousie University
Will have a discussion on consumer trust, labelling and food fraud.
Dr. Charlebois is known for being outspoken (against) the meat tax issue recently.
 
2:45 PM – 3:30 PM Bov- Innovation 2.0 (REPEAT) Salon D/D1/E/F
The Grass is Always Greener: Pasture infrastructure and management
Will be moderated by Barry Potter, with the Ontario Ministry of Agriculture, Food, and Rural Affairs. Barry has a special interest in beef production in northern Ontario and will facilitate presentations from beef producers Jason Desrochers and Tim Lehrbass, who are each farming in diverse regions of Ontario. Desrochers operates a cow-calf and backgrounding farm near Val Gagne in northern Ontario, and will explain how their farm overcomes land use challenges and converts marginal land into forage. Lehrbass farms in southern Ontario, near Alvinston, and will share grazing management strategies from his operation, which was recently recognized for excellence in forage management.
 
3:30 PM – 4:45 PM BREAK – Tradeshow TRADESHOW
Connect, Innovate and Inspire at the CBCE – Value chain engagement for carcass optimization – A Case Study: See how we ‘mine out’ new opportunities through butchery and culinary innovation to bring new cuts and menu concepts to market with the goal of optimizing value to the producer, offering sizzling excitement and profits to our customers and fulfill consumer wants and needs with beef. Follow our 2 examples of the ‘New Cuts On the Block: Short Plate and Chuck Roll our new shining stars  
4:45 PM – 5:30 PM Bov-Innovation 1.0 (REPEAT) Salon D/D1/E/F
Cross-Canada Cattle: Best transport practices
Will include information from Derek Haley, PhD of the University of Guelph. Dr. Haley leads a research program on animal welfare and behaviour, and is currently exploring long-distance cattle transport. Steve Eby a feedlot operator from Kincardine, ON, Ontario, will also share his experience with shipping and receiving cattle, and provide his insight for successful transport outcomes.
 
5:30 PM – 6:30 PM Happy Hour presented by Canadian Angus Association TRADESHOW
6:30 PM – 8:30 PM Banquet and The National Environmental Stewardship Awards and Outstanding Research and Innovation Award Ballroom
8:30 PM – 11:00 PM Beef Up the Music – featuring dueling pianos and magical moments TRADESHOW
Thursday, August 16, 2018
7:00 AM TRADESHOW OPENS  
7:00 AM – 7:55 AM BREAKFAST presented by UFA  
7:30 AM – 11:00 AM Canadian Beef Advisors (CLOSED) Salon G
8:00 AM – 8:15 am Opening remarks from CBIC Chair, Tammi Ribey and Vice Chair, Ryan Kasko Ballroom
8:00 AM – 11:00 AM Provincial Managers Meeting  (CLOSED) Salon H
CanFax Market Updates brought to you by MNP Ballroom
8:15 AM – 8:45 AM Canadian Cattle Market Update Key Factors to Watch- Brian Perillat, Manager/Senior Analyst – Canfax  
8:45 AM – 9:45 AM Situation/Outlook for the North American and Global Cattle/Beef Industries – Kevin Good, Senior Analyst – CattleFax  
9:45 AM – 10:15 AM Canadian Economic Outlook – Aaron Goertzen, Commodity Specialist, BMO  
10:15 AM – 11:00AM BREAK and TRADESHOW TRADESHOW
Connect, Innovate and Inspire at the CBCE – Value chain engagement for carcass optimization – A Case Study: See how we ‘mine out’ new opportunities through butchery and culinary innovation to bring new cuts and menu concepts to market with the goal of optimizing value to the producer, offering sizzling excitement and profits to our customers and fulfill consumer wants and needs with beef. Follow our 2 examples of the ‘New Cuts On the Block: Short Plate and Chuck Roll our new shining stars  
11:00 AM – 11:15 AM Poster Competition Winner Presentations
11:15 AM – 12:15 PM Keynote Speaker presented by Canadian Angus Assocation BALLROOM
REX MURPHY
His intellect and biting humour strike through the heart of profound political and social issues. Currently he writes and reports for CBC’s The National and is a columnist in the National Post.
 
12:15 PM – 1:15 PM LUNCH presented by Cargill  
12:30 PM – 3:00 PM Tri-Lateral Meeting – National Cattle Organization Leadership from Canada, USA and Mexico meet to discuss strategies to benefit global beef trade. CLOSED Salon D/D1
12:45 PM – 1:20 PM Shuttles to Western Fair District Front of LCC
1:15 PM – 4:15 PM Beef Cattle Research Council (BCRC) Open House Salon B/B1
BCRC Feature Panel
Scientific studies and innovative developments are advancing Canadian beef production and impacting farms and ranches across the country.  Hear recent examples of progress made, discuss the objectives to be tackled next, meet the individuals leading the way, and take home new ideas to help keep your operation ahead of the herd.Andrea Brocklebank (Beef Cattle Research Council)
Ed Topp Ph.D. (Agriculture Agri-Food Canada London) – An tibiotic use and resistance
Katie Wood Ph.D. (University of Guelph) – Feed efficiency
Eugene Janzen D.V.M. (University of Calgary) – Animal health and welfare
Yousef Papadopoulos Ph.D., (Agriculture Agri-Food Canada Nappan) – Forage varieties
Benjamin Boher Ph.D., (University of Guelph) – Improvements in beef quality and food safety
Tracy Herbert (Beef Cattle Research Council) – Knowledge and technology transfer
Moderator: Reynold Bergen, Ph.D. (Beef Cattle Research Council)
1:15 PM – 5: 15 PM Canadian Cattlemen’s Association (CCA) – Domestic Agriculture Salon E/F

1:15 PM – 2:00 PM

CCA Feature Panel
The Path Forward on Canada’s Business Risk Management Review
TBD (Agriculture and Agri-Food Canada)
Mark Brock (Chair of the AgGrowth Coalition)
Tom Teichroeb (Co-Chair, CCA Domestic Ag)
Joe Hill (Co-Chair, CCA Domestic Ag)
Moderator: Brady Stadnicki
 
Live Cattle Handling Demo Western Fair District
1:30 PM – 2:45 PM Working Together For Cattle Well-Being
Creating Connections presented by Merck Animal HealthCreating Connections is an innovative program that prioritizes effective human – animal communication and reducing stress on cattle. Dr. Kip Lukasiewicz, who is a partner at Production Animal Consultation, and an expert involved in this program, focuses on animal handling, field research and facility design. The topic of his live cattle demonstration is “Designing Cattle Facilities to Harness Voluntary Cattle Flow”.
 
1:30 PM – 2:45 PM Global trends of cattle conformation and the influence of science; striking the balance between phenotype and genomics

PJ Budler, World renowned judge, owner of thecattlemarket.net, Fort Worth, TX  Dr. Dan Shike, University of Illinois, Illinois, USA Jack Oattes, University of Illinois and Ontario Purebred Breeder, Illinois, USA.

 
2:45 PM – 3:00 PM BREAK  
2:15 PM – 3:00 PM Shuttles from LCC and Western Fair District  
Live Cattle Handling Demo (REPEAT) Western Fair District
3:00 – 4:15 PM Working Together For Cattle Well-Being
Creating Connections presented by Merck Animal HealthCreating Connections is an innovative program that prioritizes effective human – animal communication and reducing stress on cattle. Dr. Kip Lukasiewicz, who is a partner at Production Animal Consultation, and an expert involved in this program, focuses on animal handling, field research and facility design. The topic of his live cattle demonstration is “Designing Cattle Facilities to Harness Voluntary Cattle Flow”.
 
3:00 – 4:15 PM Global trends of cattle conformation and the influence of science; striking the balance between phenotype and genomics

PJ Budler, World renowned judge, owner of thecattlemarket.net, Fort Worth, TX  Dr. Dan Shike, University of Illinois, Illinois, USA Jack Oattes, University of Illinois and Ontario Purebred Breeder, Illinois, USA.

 
4:15 PM Shuttles from Western Fair District to LCC
5:00 PM Shuttles from Doubletree to Labatt Brewery Labatt Brewery
5:30 PM – 7:00 PM Labatt Brewery Tour (extra ticket)
6:15 PM – 7:30 PM Shuttles from DoubleTree to Bull and Barrell
7:00 PM – 9:00 PM Out to Pasture – Wind-up Party (extra ticket) Bull and Barrell
Friday, August 17, 2018
7:00 AM – 6:00 PM Canadian Cattlemen’s Association AGM
8:00 AM – 10:00 PM Niagara Falls Tour (extra ticket)

*Please note schedule is subject to change

Driving Demand - Getting the right product to the right customer every time and maintaining loyalty to Canadian beef